Bob Barker was an American television game show host. He hosted CBS's The Price is Right (1972) from 1972 to 2007, making it the longest-running daytime game show in North American television history. He also hosted Truth or Consequences (1956) from 1956 to 1975.
Born in Darrington, Washington, in modest circumstances, Barker joined the United States Navy Reserve during World War II. He worked part-time in radio while attending college. In 1950, he moved to California to pursue a broadcasting career. He was given his own radio show, The Bob Barker Show (1950), which ran for six years. He began his game show career hosting Truth or Consequences (1956). He subsequently hosted various game shows, and the Miss Universe (1955) and Miss USA (1965) pageants from 1967 to 1987, giving him the distinction of being the longest-serving host of those pageants.
He became an advocate for animal rights and of animal rights activism, supporting groups such as the United Activists for Animal Rights and the Sea Shepherd Conservation Society. In 2007, he retired from hosting The Price is Right (1972) after celebrating his 50-year career on television. In the years after his retirement, Barker continued to make occasional public appearances from 2009 to 2017.